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30-Second Video Ad Script

A complete script for a 30-second ad: shot list, voice-over, on-screen text and call to action, with versions adapted to 9:16 vertical and 16:9 landscape, with no unsupported claims or false urgency.

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About the “30-Second Video Ad Script” template

A complete script for a 30-second ad: shot list, voice-over, on-screen text and call to action, with versions adapted to 9:16 vertical and 16:9 landscape, with no unsupported claims or false urgency. It is one of the templates in AI Video.

What it will ask you (13)

  1. Brand name
  2. Product or service and what it is for
  3. The main benefit you want to communicate (just one)
  4. Real, checkable features (comma-separated)
  5. Who is it for?
  6. Ad structure
  7. How will the visuals be produced?
  8. Ad voice
  9. Music
  10. Where it will be published
  11. Call to action
  12. Real offer with conditions and dates (leave empty if none)
  13. Tone (pick up to 2)

Example result

What the AI returned with this prompt and some sample answers.

# 30-second ad script · handmade ceramic mugs, online shop

IDEA AND ASSUMPTIONS
- Brand: Barro Lento (fictional). Product: “Orilla” stoneware mug.
- Single idea: each mug is thrown by hand, so no two are identical.
- Backed by [user data]: hand-thrown, glaze in 3 colours,
  dishwasher safe.
- [to verify]: capacity in millilitres before putting it on screen.

SHOT-BY-SHOT SCRIPT (adds up to 30 s)
0-4 s    Wheel spinning, wet hands shaping clay. Text: “Made by hand”
4-10 s   The piece comes off the wheel; shot of the drying shelf.
10-16 s  Glaze dip; three mugs in different colours. Text: “3 glazes”
16-22 s  Two mugs side by side: the small differences are visible.
         Text: “No two are identical”
22-26 s  A mug goes into the dishwasher. Text: “Dishwasher safe”
26-30 s  Mug on the table, logo. Text: “Choose yours on the website”
Sound: real wheel and workshop; soft licensed instrumental music.

VOICE-OVER (about 45 words)
“At Barro Lento every Orilla mug starts on the wheel. We shape it by hand,
glaze it in one of three colours and fire it. That's why no two are
identical. And yes: it goes in the dishwasher. Choose yours on our website.”
…

How to use it

  1. Answer the questions in the form above.
  2. Generate the prompt and copy it, or open it straight in your AI.
  3. Paste it into ChatGPT, Claude or Gemini. If the result doesn't fit, ask the AI to adjust it or generate it again with other answers.

Frequently asked questions

What do I get with “30-Second Video Ad Script”?
A complete prompt tailored to your answers, ready to paste into ChatGPT, Claude or Gemini. A complete script for a 30-second ad: shot list, voice-over, on-screen text and call to action, with versions adapted to 9:16 vertical and 16:9 landscape, with no unsupported claims or false urgency.
How long does it take?
You answer 13 guided questions; most have options to pick from, so it usually takes a couple of minutes.
Is it free?
Yes. Fill in the form, sign in with Google and copy the prompt, at no cost.
Do you store what I type?
Yes, in your history: we keep your answers and the generated prompt, linked to your account, for 12 months. You can see and delete them in “My account”. For health, diet, fitness and finance templates we store nothing.